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CLIENT : ONE Authentic Properties       DISCIPLINE: BRAND DEVELOPMENT / WEB DESIGN / PRINT /   

"We selected Lisa Tse Ltd against other prestigious agencies based on their charismatic approach and vision for our business.

The brief was complex and simple at the same time: to create a luxury brand concept from scratch and design a luxury appealing website that reflected the values of our unique offering.

The result was outstanding."


THIERRY GILENKRANTZ ONE Authentic Properties
One Authentic Properties
CLIENT

ONE Authentic Properties is an exclusive collection of handpicked properties, luxuriously crafted and individually outstanding.

With a multi-million pound portfolio, ONE Authentic Properties is a unique provider of exceptionally crafted rental properties positioned in the world's most desirable destinations, including Paris, Saint Tropez, Saint-Jean Cap Ferrat and Courchevel 1850.

ONE Authentic Properties attracts audiences seeking an unrivalled experience and outstanding service in one of their luxury rental properties.

OBJECTIVE

The client required the creation of a brand platform and creative strategy with which to to market the portfolio to high net worth individuals.

One Authentic PropertiesONE Authentic Properties
SOLUTION

Lisa Tse Ltd created a new brand identity concept and name for the group of properties, tying them together as a unified offering under one brand.

The ONE portfolio currently includes 13 luxury properties under one single ownership, which inspired the name of the brand.

The properties in this exclusive portfolio are of exceptional standard and have been carefully chosen and crafted to the owner's discerning specifications.

This sense of individuality and uniqueness further enforced the brand name and position.

A brand philosophy and vision was created and executed across a range of communication channels to promote the portfolio of properties to the target market.

Craftsmanship and authenticity was at the core of the brand's philosophy and is translated in the sophisticated communication of the brand.

RESULT

The ONE portfolio is revealed on an exclusive website showcasing the 13 luxuriously crafted properties and inviting visitors into the world of ONE.

Guests are able to browse the unique properties and make provisional bookings online.

"We selected Lisa Tse Ltd against other prestigious agencies based on their charismatic approach and vision for our business.

The brief was complex and simple at the same time: to create a luxury brand concept from scratch and design a luxury appealing website that reflected the values of our unique offering.

The result was outstanding."

THIERRY GILENKRANTZ ONE Authentic Properties

The exclusive website provides a glimpse into the magnificent world of ONE Authentic Properties. Provisional Bookings can be made via the website.

Visit www.oneauthenticproperties.com

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